Datenschutzerklärung

1) Information about the collection of personal data and contact details of the controller

1.1 We are pleased that you visit our website and thank you for your interest. In the following, we inform you about the handling of your personal data when using our website. Personal data is all data that can personally identify you.

1.2 Controller for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is:

MB Labman trades
Company code: 306690333
Algirdo g. 19-504, LT-03219 Vilnius, Lithuania

The controller responsible for the processing of personal data is the natural or legal person who alone or jointly with others determines the purposes and means of processing personal data.

1.3 This website uses SSL or TLS encryption for security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or inquiries to the controller). You can recognize an encrypted connection by the character string „https://“ and the lock symbol in your browser line.

2) Data collection when visiting our website

When using our website for informational purposes only, i.e. if you do not register or otherwise transmit information to us, we only collect data that your browser transmits to our server (so-called „server log files“). When you visit our website, we collect the following data that is technically necessary for us to display the website to you:

  • Our visited website
  • Date and time at the time of access
  • Amount of data sent in bytes
  • Source/reference from which you came to the page
  • Browser used
  • Operating system used
  • IP address used (if applicable: in anonymized form)

The processing is carried out in accordance with Art. 6 Para. 1 lit. f GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data is not passed on or used for other purposes. However, we reserve the right to subsequently check the server log files if there are concrete indications of illegal use.

3) Cookies

In order to make visiting our website attractive and to enable the use of certain functions, we use so-called cookies on various pages. These are small text files that are stored on your device. Some of the cookies we use are deleted after the end of the browser session, i.e. after closing your browser (so-called session cookies). Other cookies remain on your device and allow us or our partner companies (third-party cookies) to recognize your browser on your next visit (persistent cookies). If cookies are set, they collect and process certain user information such as browser and location data as well as IP address values to an individual extent. Persistent cookies are automatically deleted after a predetermined period, which may differ depending on the cookie.

If personal data is also processed by individual cookies implemented by us, the processing is carried out in accordance with Art. 6 Para. 1 lit. b GDPR either to carry out the contract or in accordance with Art. 6 Para. 1 lit. f GDPR to safeguard our legitimate interests in the best possible functionality of the website as well as a customer-friendly and effective design of the site visit.

We may work with advertising partners who help us make our internet offering more interesting for you. For this purpose, cookies from partner companies are also stored on your hard drive when you visit our website (third-party cookies). If we work with the aforementioned advertising partners, you will be informed individually and separately about the use of such cookies and the scope of the information collected in each case within the following paragraphs.

Please note that you can set your browser so that you are informed about the setting of cookies and decide individually about their acceptance or exclude the acceptance of cookies for certain cases or in general. Each browser differs in the way it manages cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. You can find these for the respective browsers under the following links:

Internet Explorer: http://windows.microsoft.com/de-DE/windows-vista/Block-or-allow-cookies

Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen

Chrome: http://support.google.com/chrome/bin/answer.py?hl=de&hlrm=en&answer=95647

Safari: https://support.apple.com/de-de/guide/safari/sfri11471/mac

Opera: http://help.opera.com/Windows/10.20/de/cookies.html

Please note that if cookies are not accepted, the functionality of our website may be limited.

4) Contact

In the course of contacting us (e.g. via contact form or email), personal data is collected. Which data is collected when using a contact form can be seen from the respective contact form. This data is stored and used exclusively for the purpose of answering your request or for making contact and the related technical administration. The legal basis for processing this data is our legitimate interest in responding to your request in accordance with Art. 6 Para. 1 lit. f GDPR. If your contact aims at concluding a contract, then additional legal basis for processing is Art. 6 Para. 1 lit. b GDPR. Your data will be deleted after final processing of your request. This is the case when it can be inferred from the circumstances that the affected issue has been finally clarified and provided that no legal retention obligations prevent this.

5) Online Marketing

5.1 Facebook Pixel for creating Custom Audiences with advanced data matching (without cookie consent tool)

Within our online offer, the so-called „Facebook Pixel“ of the social network Facebook is used in advanced data matching mode, which is operated by Facebook Ireland Limited, 4 Grand Canal Quare, Dublin 2, Ireland („Facebook“).

Based on his explicit consent, when a user clicks on an advertisement placed by us on Facebook, Facebook Pixel adds an addition to the URL of our linked page. This URL parameter is then written into the browser of the user via cookie after forwarding, which our linked page itself sets. In addition, specific customer data such as the email address, which we collect on our website linked to the Facebook advertisement during processes such as purchases, account registrations or registrations, is recorded by this cookie (advanced data matching). The cookie is then read by Facebook Pixel and enables forwarding of the data, including the specific customer data, to Facebook.

With the help of Facebook Pixel with advanced data matching, Facebook is able to precisely determine the visitors of our online offer as a target group for the display of advertisements (so-called „Facebook Ads“). Accordingly, we use Facebook Pixel with advanced data matching to show the Facebook ads we place only to those Facebook users who have also shown an interest in our online offer or who have certain characteristics (e.g. interests in certain topics or products that are determined based on the websites visited) that we transmit to Facebook (so-called „Custom Audiences“). With the help of Facebook Pixel with advanced data matching, we also want to ensure that our Facebook ads correspond to the potential interest of users and do not have a harassing effect. We can also evaluate the effectiveness of Facebook advertisements for statistical and market research purposes by tracking whether users were redirected to our website after clicking on a Facebook advertisement (so-called „conversion“). Compared to the standard version of Facebook Pixel, the advanced data matching function helps us better measure the effectiveness of our advertising campaigns by capturing more attributed conversions.

All transmitted data is stored and processed by Facebook, so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes, in accordance with Facebook’s Data Use Policy (https://www.facebook.com/about/privacy/). The data may enable Facebook and its partners to place advertisements on and outside of Facebook.

These processing operations are carried out exclusively upon granting of explicit consent in accordance with Art. 6 Para. 1 lit. a GDPR.

Consent to the use of Facebook Pixel may only be given by users who are older than 13 years. If you are younger, we ask you to ask your legal guardians for permission.

The information generated by Facebook is usually transmitted to a Facebook server and stored there, and this may also result in transmission to the servers of Facebook Inc. in the USA. You can revoke your consent at any time by deactivating Facebook Pixel tracking. For this purpose, you can set an opt-out cookie by clicking on the link below, which deactivates Facebook Pixel tracking:

Deactivate Facebook Pixel

This opt-out cookie only works in this browser and only for this domain. If you delete your cookies in this browser, you must click the above link again.

5.2 Use of Google Ads Conversion Tracking

This website uses the online advertising program „Google Ads“ and within the framework of Google Ads the conversion tracking of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland („Google“). We use Google Ads‘ offering to draw attention to our attractive offers on external websites with the help of advertising materials (so-called Google Adwords). We can determine how successful the individual advertising measures are in relation to the data of the advertising campaigns. We pursue the concern to show you advertising that is of interest to you, to make our website more interesting for you and to achieve a fair calculation of the advertising costs incurred.

The cookie for conversion tracking is set when a user clicks on a Google Ads advertisement. Cookies are small text files that are stored on your device. These cookies usually lose their validity after 30 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the advertisement and was redirected to this page. Each Google Ads customer receives a different cookie. Cookies can therefore not be tracked across the websites of Google Ads customers. The information obtained with the help of the conversion cookie is used to create conversion statistics for Google Ads customers who have opted for conversion tracking. Customers learn the total number of users who clicked on their advertisement and were redirected to a page marked with a conversion tracking tag. However, they do not receive information that can be used to personally identify users. If you do not want to participate in tracking, you can block this use by deactivating the Google conversion tracking cookie via your internet browser under „User Settings“. You will then not be included in the conversion tracking statistics. We use Google Ads based on our legitimate interest in targeted advertising according to Art. 6 Para. 1 lit. f GDPR. Within the framework of using Google Ads, personal data may also be transmitted to the servers of Google LLC. in the USA.

You can find more information about Google’s privacy policy at the following internet address: https://www.google.de/policies/privacy/

You can permanently object to the setting of cookies by Google Ads conversion tracking by downloading and installing the browser plug-in available from Google at the following link:

https://www.google.com/settings/ads/plugin?hl=de

Please note that certain functions of this website may not be available or may only be used to a limited extent if you have deactivated the use of cookies.

Insofar as legally required, we have obtained your consent according to Art. 6 Para. 1 lit. a GDPR for the above-described processing of your data. You can revoke your given consent at any time with effect for the future. To exercise your revocation, deactivate this service in the „Cookie Consent Tool“ provided on the website or alternatively follow the above-described possibility to make an objection.

6) Web analytics services

Google (Universal) Analytics

This website uses Google (Universal) Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland („Google“). Google (Universal) Analytics uses so-called „cookies“, which are text files stored on your device and which enable an analysis of your use of the website. The information generated by the cookie about your use of this website (including the shortened IP address) is usually transmitted to a Google server and stored there, and this may also result in transmission to the servers of Google LLC. in the USA.

This website uses Google (Universal) Analytics exclusively with the extension „_anonymizeIp()“, which ensures anonymization of the IP address by shortening and excludes direct personal reference. Through the extension, your IP address is shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area beforehand. Only in exceptional cases will the full IP address be transmitted to a server of Google LLC. in the USA and shortened there. On our behalf, Google will use this information to evaluate your use of the website, to compile reports on website activities and to provide other services related to website usage and internet usage to us. The IP address transmitted by your browser within the framework of Google (Universal) Analytics will not be merged with other data from Google.

Google Analytics enables, via a special function, the so-called „demographic features“, the creation of statistics with statements about age, gender and interests of site visitors based on an evaluation of interest-based advertising and with the involvement of third-party information. This allows the definition and differentiation of user groups of the website for the purpose of target group-optimized alignment of marketing measures. However, data records captured via the „demographic features“ cannot be assigned to a specific person.

All processing described above, in particular the setting of Google Analytics cookies for reading information on the device used, will only be carried out if you have given us your explicit consent in accordance with Art. 6 Para. 1 lit. a GDPR. Without this consent, Google Analytics will not be used during your site visit.

You can revoke your given consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the „Cookie Consent Tool“ provided on the website. We have concluded a data processing agreement with Google for the use of Google Analytics, with which Google is obliged to protect the data of our site visitors and not to pass it on to third parties.

For the transmission of data from the EU to the USA, Google relies on so-called standard data protection clauses of the European Commission, which are intended to ensure compliance with the European data protection level in the USA.

Further information about Google (Universal) Analytics can be found here: https://policies.google.com/privacy?hl=de&gl=de

7) Retargeting/Remarketing/Recommendation advertising

Criteo (Criteo SA)

On this website, information about the surfing behavior of website visitors is collected, stored and evaluated in pseudonymized form using cookie text files through the technology of Criteo SA, 32 Rue Blanche, 75009 Paris, France („Criteo“), based on our legitimate interest in displaying personalized advertising according to Art. 6 Para. 1 lit. f GDPR. Criteo analyzes surfing behavior using an algorithm and can then display targeted product recommendations as personalized advertising banners on other websites (so-called publishers). Under no circumstances can the collected data be used to personally identify the visitor to this website. No other use or disclosure to third parties takes place.

To object to data collection and the creation of pseudonymized user profiles for the future, you can download the following so-called opt-out cookie:

Criteo Opt-out (https://www.criteo.com/de/privacy/)

Further information about Criteo’s technology can be obtained within the framework of Criteo’s privacy policy:

https://www.criteo.com/de/privacy/

Insofar as legally required, we have obtained your consent according to Art. 6 Para. 1 lit. a GDPR for the above-described processing of your data. You can revoke your given consent at any time with effect for the future. To exercise your revocation, please follow the above-described possibility to make an objection.

Google Ads Remarketing

Our website uses the functions of Google Ads Remarketing, with which we advertise for this website in Google search results as well as on third-party websites. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland („Google“). For this purpose, Google sets a cookie in the browser of your device, which automatically enables interest-based advertising based on a pseudonymous cookie ID and based on the pages you visited. Processing is based on our legitimate interest in optimal marketing of our website according to Art. 6 Para. 1 lit. f GDPR.

Further data processing only takes place if you have agreed to Google that your internet and app browser history is linked to your Google account and information from your Google account is used to personalize advertisements that you view on the web. If you are logged into Google during the site visit to our website in this case, Google uses your data together with Google Analytics data to create and define audience lists for cross-device remarketing. For this purpose, your personal data is temporarily linked by Google with Google Analytics data to form audiences. Within the framework of using Google Ads Remarketing, personal data may also be transmitted to the servers of Google LLC. in the USA.

You can permanently deactivate the setting of cookies for ad preferences by downloading and installing the browser plug-in available at the following link: https://www.google.com/settings/ads/onweb/

Alternatively, you can inform yourself about the setting of cookies at the Digital Advertising Alliance at the internet address www.aboutads.info and make settings for this. Finally, you can set your browser so that you are informed about the setting of cookies and decide individually about their acceptance or exclude the acceptance of cookies for certain cases or in general. If cookies are not accepted, the functionality of our website may be limited. Further information and privacy policy regarding advertising and Google can be viewed here:

https://www.google.com/policies/technologies/ads/

Insofar as legally required, we have obtained your consent according to Art. 6 Para. 1 lit. a GDPR for the above-described processing of your data. You can revoke your given consent at any time with effect for the future. To exercise your revocation, please follow the above-described possibility to make an objection.

Outbrain Pixel

Within our online offer, we use the „Outbrain Pixel“ of Outbrain, Inc., 39 W 13th St, New York 10011, USA („Outbrain“). Outbrain Pixel sets a cookie on your computer if you have come to our website via an advertisement or other campaign. Cookies are small text files that are stored on your device. If the user visits certain pages of this website, we can recognize that the user clicked on the advertisement and was redirected to this page (conversion page). Insofar as personal data is processed, this is done according to Art. 6 Para. 1 lit. f GDPR based on our legitimate interest in effective marketing.

The information collected with the help of the conversion cookie is used to create conversion statistics, i.e. to record how many users reach a conversion page after clicking on an advertisement. We learn the total number of users who clicked on our advertisement and were redirected to a page marked with a conversion tracking tag. However, we do not receive information that can be used to personally identify users. If you do not want to participate in tracking, you can object by deactivating the Outbrain Pixel cookie via your internet browser under user settings. Check whether advertising cookies from Outbrain are set in your browser and deactivate them.

Insofar as legally required, we have obtained your consent according to Art. 6 Para. 1 lit. a GDPR for the above-described processing of your data. You can revoke your given consent at any time with effect for the future. To exercise your revocation, please follow the above-described possibility to make an objection or use the deactivation options in the cookie settings of this website.

Further information about Outbrain’s privacy policy can be found at https://www.outbrain.com/de/legal/privacy.

Taboola

This website uses the retargeting technology of Taboola Inc., 16 Madison Square West 7th Floor, New York, NY 10010, USA („Taboola“). This makes it possible to specifically refer visitors to our websites to further own or third-party content in the form of banners based on usage behavior, which presumably corresponds to the respective user interest. The display of this content is based on a cookie-based analysis of previous usage behavior, but no personal data is stored. For this interest-oriented content determination, a cookie is stored on your computer or mobile device to record pseudonymized data about your surfing behavior and thus adapt the content individually to the stored information.

Insofar as the collected and evaluated information has a personal reference, processing is carried out according to Art. 6 Para. 1 lit. f GDPR based on our legitimate interest in displaying personalized page content and in market research.

To generally deactivate the use of cookies on your device, you can set your internet browser so that no more cookies can be stored on your device in the future or already stored cookies are deleted. Switching off all cookies can lead to some functions on our internet pages no longer being able to be executed.

You can also permanently object to the setting of cookies for ad preferences by Taboola by using the possibility of setting an opt-out cookie provided on the page linked below: https://www.taboola.com/privacy-policy#optout

Further information about Taboola’s privacy policy can be found here: https://www.taboola.com/privacy-policy

Insofar as legally required, we have obtained your consent according to Art. 6 Para. 1 lit. a GDPR for the above-described processing of your data. You can revoke your given consent at any time with effect for the future. To exercise your revocation, please follow the above-described possibility to make an objection.

8) Rights of the data subject

8.1 The applicable data protection law grants you comprehensive rights as a data subject (information and intervention rights) vis-à-vis the controller regarding the processing of your personal data, which we inform you about below:

  • Right of access according to Art. 15 GDPR: You have in particular a right to information about your personal data processed by us, the processing purposes, the categories of personal data processed, the recipients or categories of recipients to whom your data has been or will be disclosed, the planned storage period or the criteria for determining the storage period, the existence of a right to rectification, erasure, restriction of processing, objection to processing, complaint to a supervisory authority, the origin of your data if it was not collected by us from you, the existence of automated decision-making including profiling and, if applicable, meaningful information about the logic involved and the scope and intended effects of such processing concerning you, as well as your right to be informed about what guarantees according to Art. 46 GDPR exist when your data is forwarded to third countries;
  • Right to rectification according to Art. 16 GDPR: You have a right to immediate correction of incorrect data concerning you and/or completion of your incomplete data stored with us;
  • Right to erasure according to Art. 17 GDPR: You have the right to demand the deletion of your personal data if the requirements of Art. 17 Para. 1 GDPR are met. However, this right does not exist in particular if the processing is necessary for exercising the right to freedom of expression and information, for fulfilling a legal obligation, for reasons of public interest or for asserting, exercising or defending legal claims;
  • Right to restriction of processing according to Art. 18 GDPR: You have the right to demand the restriction of processing of your personal data as long as the accuracy of your data disputed by you is being checked, if you refuse deletion of your data due to inadmissible data processing and instead demand restriction of processing of your data, if you need your data for asserting, exercising or defending legal claims after we no longer need this data after achieving the purpose or if you have lodged an objection for reasons of your particular situation as long as it is not yet established whether our legitimate reasons prevail;
  • Right to notification according to Art. 19 GDPR: If you have asserted the right to rectification, erasure or restriction of processing against the controller, the controller is obliged to inform all recipients to whom the personal data concerning you has been disclosed of this rectification or erasure of data or restriction of processing, unless this proves impossible or involves disproportionate effort. You have the right to be informed about these recipients.
  • Right to data portability according to Art. 20 GDPR: You have the right to receive your personal data that you have provided to us in a structured, common and machine-readable format or to demand transmission to another controller, insofar as this is technically feasible;
  • Right to withdraw given consents according to Art. 7 Para. 3 GDPR: You have the right to revoke consent once given to the processing of data at any time with effect for the future. In the case of withdrawal, we will delete the affected data immediately, unless further processing cannot be based on a legal basis for processing without consent. The withdrawal of consent does not affect the lawfulness of processing based on consent before its withdrawal;
  • Right to complain according to Art. 77 GDPR: If you are of the opinion that the processing of personal data concerning you violates the GDPR, you have – without prejudice to any other administrative or judicial remedy – the right to complain to a supervisory authority, in particular in the member state of your residence, your workplace or the place of the alleged violation.

8.2 RIGHT TO OBJECT

IF WE PROCESS YOUR PERSONAL DATA BASED ON OUR OVERRIDING LEGITIMATE INTEREST AS PART OF A BALANCING OF INTERESTS, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO THIS PROCESSING FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION WITH EFFECT FOR THE FUTURE.

IF YOU MAKE USE OF YOUR RIGHT TO OBJECT, WE WILL END THE PROCESSING OF THE AFFECTED DATA. HOWEVER, FURTHER PROCESSING REMAINS RESERVED IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR PROCESSING THAT OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING SERVES THE ASSERTION, EXERCISE OR DEFENSE OF LEGAL CLAIMS.

IF YOUR PERSONAL DATA IS PROCESSED BY US TO CONDUCT DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH ADVERTISING. YOU CAN EXERCISE THE OBJECTION AS DESCRIBED ABOVE.

IF YOU MAKE USE OF YOUR RIGHT TO OBJECT, WE WILL END THE PROCESSING OF THE AFFECTED DATA FOR DIRECT MARKETING PURPOSES.

9) Duration of storage of personal data

The duration of storage of personal data is measured by the respective legal basis, the processing purpose and – if applicable – additionally by the respective statutory retention period (e.g. commercial and tax retention periods).

When processing personal data on the basis of explicit consent according to Art. 6 Para. 1 lit. a GDPR, this data is stored until the data subject withdraws his consent.

If statutory retention periods exist for data that is processed within the framework of legal or quasi-legal obligations on the basis of Art. 6 Para. 1 lit. b GDPR, this data is routinely deleted after the expiry of the retention periods, provided that it is no longer required for contract fulfillment or contract initiation and/or we no longer have a legitimate interest in continued storage.

When processing personal data on the basis of Art. 6 Para. 1 lit. f GDPR, this data is stored until the data subject exercises his right to object according to Art. 21 Para. 1 GDPR, unless we can demonstrate compelling legitimate grounds for processing that override the interests, rights and freedoms of the data subject, or the processing serves the assertion, exercise or defense of legal claims.

When processing personal data for the purpose of direct marketing on the basis of Art. 6 Para. 1 lit. f GDPR, this data is stored until the data subject exercises his right to object according to Art. 21 Para. 2 GDPR.

Unless otherwise stated in the other information in this declaration about specific processing situations, stored personal data will otherwise be deleted when it is no longer necessary for the purposes for which it was collected or otherwise processed.